Tektronix has valuable partners worldwide. This blog focuses on our partners in EMEA involved with the EMEA Accelerated Growth Conference.
Wider Customer Reach with Specialized Distribution Partners
Our partners are an essential part of our go-to-market model, supporting us in our ultimate goal to enable customer success and deliver the best value to the market. In the EMEA region, Tektronix collaborates with a community of distribution partners. This strategic partnership allows us to reach a wider customer base and ensures that our solutions are readily available to engineers across various industries. We appreciate the importance of face-to-face interactions and regularly come together with our distribution partners to learn, engage deeply, and focus on customer satisfaction, talent, growth, and productivity.
Future Preparedness Together with Tektronix Partners
In January, Tektronix held an annual conference, that featured keynote speakers, workshops, networking opportunities, training in Tektronix’s products and solutions, and technical support. The goal of this yearly conference is to create a mutually beneficial relationship between the company and its partners, enabling both parties to succeed.
During the conference, we proudly ran an event called Tek Gives Back, aimed to support local community needs focused on science, engineering and education, plus programs aimed at health, hunger and humanity. As a gold sponsor of the Tek Gives Back session this year, our partner APC Technology Group, based in the UK, supported the initiative to give back to a community; a Rome-based NGO with a mission to collect surplus food from events and redistribute it to shelters and homeless people.
APC provide the design-in, specification and distribution of specialist electronic components, systems, and test solutions. Their specialist teams help manufacturers produce better equipment, improve efficiency, and achieve superior performance for organizations operating within critical infrastructure market sectors. APC demonstrate integrity and passion for the partners they work with and the customers whose projects they support.
Richard Hodgson, Chief Executive of Certify Holdings (the parent company of UK Tektronix distributor APC Technology Group), delivered a speech on the evolving landscape of the Aerospace and Defense market.
Discussing the growth within this sector, he explained how Tektronix and partners like APC are well placed to support the development of projects to ensure mission critical success. The growth within the Aerospace and Defense sector is being largely driven by the modernization of military technologies and the adoption of automated systems and autonomous vehicles.
We’d like to thank APC Technology Group for their support, as well as three additional silver sponsors of the Tek Gives Back initiative, based in other European regions, ensuring that our solutions are readily available to engineers across various industries:
CalPlus GmbH, based in Germany, is one of the top 3 German distributors for testing gear and calibration equipment and provide competence in measurement technology since 1999. They are one of Tektronix's top sellers in Europe, lauded for tech prowess and service. CalPlus offers expert advice, support, seminars, and prioritizes lasting customer relationships.
GOmeasure is a leading Scandinavian test and measurement equipment supplier. They are a provider of high-end technology from the world's best suppliers with integrity and passion. GOmeasure help engineers develop and manufacture electronics of tomorrow today. Thanks to their highly qualified and passionate employees, they help customers in many fields, education, military, industry and many more.
Conrad Electronic, is headquartered in Germany and a European distributor providing everything needed for successful sourcing over 10 Mio Skus of technical supplies and simplifying complex sourcing processes. They help customers save time and costs and contribute actively to their success. Conrad guarantees customers reliable 24/48h delivery throughout Europe, which ensures short access time to equipment needed.
Tektronix is committed to enabling progress through technology. Supported by dedicated technical and commercial teams, along with our exceptional distribution partners, we are supporting electric engineers to create sustainable progress through precision test and measurement solutions.